"Good Morning America"
What: Segment including United Way of Hall County
When: 9 a.m. today
Video: See the United Way of Hall County campaign kickoff video that will be featured on "Good Morning America."
A United Way of Hall County campaign video soon will come full circle.
Earlier this year, the group produced a simple video about giving and used it to kick off this year's fundraising campaign.
The video features a series of three-word descriptions of how people gave time and dollars and three-word descriptions of how that giving benefited someone else.
"The idea for the video came from something that one of our committee members saw on Good Morning America," said Jackie Wallace, United Way president.
"We debuted it at our campaign kickoff event in September and everyone loved it. The entire thing was shot on the campus of Lakeview Academy. It was produced locally and it was a real collaborative effort with a lot of different people in the community."
Since the video was inspired by the show, the United Way marketing committee decided to send a copy to Good Morning America producers.
"We just thought it would be neat to send it in," Wallace said.
And the show's producers agreed - they're planning to highlight the campaign video during Saturday's "Your Three Words" segment.
"We're excited about the possibility," Wallace said.
The segment spotlights viewers describing something about their lives in three words, via pictures or video.
United Way officials are hoping their video inspires more Hall County residents to make a positive impact on their community.
The organization aims to unite people to benefit other nonprofits in the local community.
One man who already was inspired is the late J. Cleon Nalley.
"Upon his death, (Nalley) left a (gift) in his will to the United Way," Wallace said. "We met with his family and learned that education was very important to him, so we decided to create a fund to honor that."
The group recently used $25,000 from the J. Cleon Nalley Educational Enhancement Fund to provide grants to four local nonprofits. The beneficiaries were The Guest House, the Boys & Girls Clubs of Hall County, Health Access Initiative and Good News Clinics.
Each entity will use the funds to further education within their individual causes.
For example, the Boys & Girls Clubs will invest the grant into their Library-Bookworm Reading Program and Good News will use their grant to expand diabetes education.
"This fund gives us the opportunity to invest in our community outside of our normal campaign opportunities," Wallace said.
"We are very excited that (Nalley) had the foresight to bequeath a contribution to the United Way. Just think about all of the lives that his gift will impact - what a great legacy."