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350-home development being considered in Flowery Branch
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A 350-home subdivision off Gainesville Street and McEver Road in Flowery Branch is being considered. The 109-acre site, known informally as the Conner property, would touch Gainesville Street, Lights Ferry Road and McEver Road, all not far from the city’s downtown. - photo by Jeff Gill

A 350-home subdivision off Gainesville Street and McEver Road in Flowery Branch is being considered, potentially adding to the bevy of homes either being built or approved across the South Hall city.

The 109-acre site, known informally as the Conner property, would touch Gainesville Street, Lights Ferry Road and McEver Street, all not far from the city’s downtown.

Zoned as a planned unit development several years ago, the project could be discussed more fully at the Flowery Branch City Council’s March 15 meeting, said Rich Atkinson, the city’s director of planning and community development.

“The zoning won’t change,” he told the council during a work session Thursday, March 1. “The layout of the homes and some of the conditions will.”

Atkinson gave a few details at the work session, including that the main entrance is proposed at Gainesville and Chattahoochee streets.

He presented a map that showed a section of townhomes on the Lights Ferry side of the development, an amenity area and a lake in the center of the property.

“Except for Sterling on the Lake, this would be, I believe, the only subdivision we have in Flowery Branch with a water feature, such as a lake,” Councilman Fred Richards said. “I would like to see developing the lake a little bit more as a community focal point.”

He also questioned whether two tennis courts were enough and the swimming pool was big enough for 350 homes.

“Good points,” Atkinson said.

Residential plans have been humming lately in the Flowery Branch area, particularly around downtown.

The council voted at the same meeting to give final approval to rezone 21 acres off McEver Road, between Gainesville Street and Radford Road, for a 67-home subdivision. The development also will feature a commercial area off Gainesville Street and McEver.

Housing developments off East Main Street also have been approved by the council.

And just a few miles up McEver Road from Gainesville Street, a developer is trying to get 62 acres rezoned in Oakwood for a 300-home subdivision across from West Hall High School.

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