The champions you see on television and on magazine covers, as well as other highly-ranked, high-profile players usually have racket contracts. Some are actually paid to play with a particular brand while others get rackets free.
In either case, the racket company wants some bang for their investment, so sponsored players are required to stencil their string face with a brand logo. It’s great advertising.
You’ve seen the Wilson "W" and the Prince "P", etc.
If you like the look, you can get a stencil too. Any professional stringer has the stencils and the ink and will do it for free when you get your racket strung.
Even if you don’t exactly play like a pro, at least you can look like one.
Gary Sherby is tennis director at Racquets and Togs Tennis Center, 115 Bradford St., just off the downtown square. His tennis tips appear Sundays.