Large-scale developments that started in Hall County before the Great Recession are surging again. “Master plan communities in general seem to fare better in recessions because our communities are designed to be built over a long period of time, between five and 15-20 years,” said Jennifer Landers, a vice president with Newland Communities. Newland is developing Sterling on the Lake, a planned 2,000-home community on 1,000 acres in Flowery Branch.