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Flowery Branch subdivision proposal withdrawn in wake of downturn
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Update, May 22: A proposed 102-home subdivision in Flowery Branch has fallen victim to economic uncertainty stemming from the COVID-19 pandemic.

All Awesome Properties LLC, one of the property owners in the development on 44-plus acres off McEver Road and near Gaines Ferry Road, has withdrawn an application for the project.

"There is too much economic uncertainty in this country right now, and I think it would be wise to take some additional time to reevaluate every deal we have planned for 2020," states a letter from All Awesome Properties LLC to the city.

“For now, I think it’s in the best interest of All Awesome Properties to leave this property in (Hall) County until this economic storm calms down a bit,” CEO Joe Ackerman writes.

A rezoning and annexation of the All Awesome property had been set for a vote by the Flowery Branch City Council Thursday, May 21, when City Attorney Ron Bennett said that the company was withdrawing its application.

The property would have bridged the city to the rest of the land making up the 102-home development. So, because the city can only annex property touching its city limits, the entire development is shelved.

“Thank you very much for your assistance with this deal and I look forward to working with you on future deals,” Ackerman said.

Flowery Branch, otherwise, is developing briskly, despite projections of a rocky economy.

An apartment complex and retail sites are being built off Phil Niekro Boulevard near Interstate 985 and a housing/retail building is under construction on Main Street.

“By the time we begin to lease, we hope things have started to improve,” said Kurt Alexander, principal with The Residential Group, which is grading for the apartments.

Previous article: Two more subdivisions are proposed on bustling McEver Road in Flowery Branch.

A 93-townhome development is proposed on a 17-acre site near Radford Road and across from SKF USA, and 102 single-family detached homes are proposed on 44-plus acres near Gaines Ferry Road.

Both proposals are set to go before the Flowery Branch City Council at 6 p.m. Thursday, Feb. 6. The meeting will be in City Hall, 5410 W. Pine St.

City staff is recommending approval of the townhomes with several conditions.

Staff is recommending the 102-home development be denied.

“The major issues are the lack of meeting the requirements of the comprehensive plan and the planned unit development zoning designation,” the city’s staff report says.

If approved, the developments would add to a housing boom taking place along McEver Road in Flowery Branch and neighboring Oakwood. Several subdivisions are being built or have been approved along the road.