Gainesville is looking to establish a free wireless broadband hotspot in the downtown square to improve e-commerce, recruit new businesses, provide educational opportunities in an outdoor setting and promote cultural events in the historic heart of the city. “For every generation, staying connected has become a big factor in decisions about where we spend our time,” said Tim Evans, vice president of economic development at the Greater Hall Chamber of Commerce. “For that reason, many cities (large and small) across the country have established hotspots in their downtown areas.”