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‘A story about perseverance.’ How Jaemor Farms started from a small seed and grew into a 40-year-old flourishing business
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Jaemor Farms celebrated its 40th anniversary on Jan. 5, 2021. Pictured from left to right, the late Valvoreth Morrison Echols who founded Jaemor Farms with Jimmy Echols; and Jarl Echols, Judah Echols and Drew Echols, who now co-own the business. Photo courtesy of Carli Jones
When Jarl Echols walks through Jaemor Farms in Alto, he still sees pieces of the market that remind him of its beginnings in 1981.