Hot Dog Ninja
Hours: 5-7:30 p.m. Mondays and 11 a.m. to 1:30 p.m. Tuesdays
Location: Flowery Branch auction house off Atlanta Highway across the street from Moonies Texas Barbecue on Mondays and Corporate Plaza across the street from Aldi and Tractor Supply on Mundy Mill Road in Oakwood on Tuesdays
Phone number: 770-866-0085
Step aside, Oscar Mayer. There’s a new mayor of wieners in town — it’s Landon Brockmeyer.
The 41-year-old Gainesville man is the owner and operator of Hot Dog Ninja, a food truck that serves a variety of hot dogs and Polish sausage in Hall County.
After working in the glass business for the past 20 years, Brockmeyer wasn’t happy with his job and stopped working there. Instead, he decided to try something that would bring him more happiness, he said. But there was one small hitch in his plan.
“I didn’t know what to do, but I love food,” he said, adding he is a binge watcher of Food Network shows.
His time in front of the TV paid off. Last year, he was inspired after watching an episode of “The Great Food Truck Race,” which is a cooking competition requiring food truck owners to face off against each other.
Brockmeyer thought to himself, “I could do that.” And so he did.
But first, he had to cut through “red tape” and maneuver around some “loopholes” before he could serve food from a food truck in Hall County. He had to fill out a bit of paperwork before starting his business in 2015. He said he was required to get permits before dishing out his hot dogs.
“It was totally worth it, though,” Brockmeyer said.
Next he had to pick a name. It wasn’t an easy task at first.
“I wanted to name it Peace, Love and Hot Dogs,” his wife, Lisa Brockmeyer, said.
The 45-year-old woman wanted to paste peace signs to the cart and offer themed dogs based on the idea.
However, it was ultimately the couple’s daughter who dubbed the small business with its name Hot Dog Ninja.
“My daughter and I love ninjas, love everything ninjas,” Brockmeyer said, noting his 10-year-old daughter and wife assist with the food truck’s operation.
His love of ninjas and food is also passed to his customers, who seem to love his hot fare.
“It’s the best hot dog I’ve ever had,” Phil Bonelli said after he had one at the annual Rubber Duck Derby race earlier this month in Gainesville.
Hot Dog Ninja sets up at area festivals and other events such as First Fridays on the downtown square in Gainesville. His cart also can be found at school functions, birthday parties, tailgate parties and church events. He is scheduled to serve his hot dogs during the Midtown Movie at 7 p.m. Friday, May 27, in downtown Gainesville.
On a regular basis, Brockmeyer sets up his cart in twice a week in Hall County. From 5-7:30 p.m. on Monday nights, he is located at the Flowery Branch auction house off Atlanta Highway across the street from Moonies Texas Barbecue. From 11 a.m. to 1:30 p.m. on Tuesdays, he heads to the Corporate Plaza across the street from Aldi and Tractor Supply on Mundy Mill Road in Oakwood.
His main food staple is made with Nathan’s all-beef hot dogs for $3 or beef Polish sausages for $4. They are topped with onions, relish, ketchup and mustard.
Hot Dog Ninja also has several special offers. For $5, the Fat Greek comes with beef sausage, feta cheese, tzatziki sauce and kalamata olives.
Brockmeyer said it does better in younger crowds, because of the possibly controversial name.
The $4 Chilinator is made up of a beef dog, chili, cheese, jalapenos and sour cream. Also priced at $4 is the Soul Slaw, a beef dog with slaw and a Sriracha mayonnaise sauce.
Another $4 dog is the Kraut Dog, which is kept simple at just a beef dog with sauerkraut.
No matter what you order, you’re always going to get a friendly greeting with your food of choice.
“I want it to be like an around-the-cooler type of thing, rather than a grab-and-go,” he said.
Brockmeyer developed the menu himself through trial and error. He presented his creations to friends and family, who taste-tested the different combinations until it struck a chord with their palates.
But Brockmeyer knows his success with his food cart would not be possible without a higher power and his church family at 12Stone Church in Lawrenceville.
“God had a huge part in (the business),” said Brockmeyer, who proudly displays a small sticker of the church’s logo on the cart. “He has really led the way.”