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New Hall schools reveal mascot, colors
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The Cherokee Bluff High School colors and mascot. - photo by Scott Rogers

The mascot and colors for a middle and high school opening in South Hall next year were revealed Monday night in a video announcement that mimicked the famous ESPN College GameDay program.

The Cherokee Bluff Bears, donning purple, silver and white, will compete in all varsity sports when the high school opens in August 2018.

Appearing on a mock set in the video, Principal Wes McGee and Athletic Director Kenny Hill unveiled the school’s new logo.

“There was a lot of thought that went into it,” McGee told The Times after the announcement, adding that parents and community members provided input on the mascot and colors. “It sounds good. It rolls off the tongue.”

Hall County school officials said administration has not yet been hired for the middle school that will be located on the same campus. But, historically, the same mascot and colors are used for the middle school that feeds into the high school.

“The anticipation for this announcement is at an all-time high,” Hill said in the video reveal. “It wasn’t somebody’s favorite team or color that came into play.”

No other school in Hall County uses the mascot or color combination chosen for Cherokee Bluff.

The new middle and high schools, which will be located on Spout Springs Road at the current Flowery Branch High, are designed to help relieve crowded conditions in South Hall.

Flowery Branch High will move back to its former building where Davis Middle School is now located, and Davis will move back to its former home where South Hall Middle resides. South Hall is moving back to its original location at the Academies of Discovery.

In August, the Hall County school board approved a recommendation by Superintendent Will Schofield to name the schools Cherokee Bluff or Cherokee Bluffs, providing the option of using the word in singular or plural depending on the selection of the mascot.

The school name is derived from Cherokee Bluffs Park, a 168-acre public park located on Blackjack Road in Flowery Branch near the Sterling on the Lake community that opened in November 2015.

For more information on the Cherokee Bluff Bears, visit the high school’s website at

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