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How Spout Springs widening is affecting commercial site at Sterling on the Lake
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The Spout Springs Road project is shaping how Sterling on the Lake’s developer, Newland Communities, views a commercial site it graded in 2017 as part of the neighborhood off Spout Springs and Capitola Farm Road. - photo by Scott Rogers

More than just the scenery is being affected as the Spout Springs Road widening goes into full swing.

The South Hall road project also is shaping how Sterling on the Lake’s developer, Newland Communities, views a commercial site it graded in 2017 as part of the neighborhood off Spout Springs and Capitola Farm Road.

The project is “layered with the increased traffic expected from the Spout Springs widening and the improved access being sought through (the Georgia Department of Transportation),” said Jennifer Landers, vice president of operations for Newland Communities, in an email this week.

Sterling, a massive development that’s been permitted for up to 2,000 homes, has long had a commercial component, but it was stalled by the 2007-09 recession.

“We’ve been waiting for the right time,” Landers said in 2017. “We feel like the market’s ready.”

In a statement this week, Landers said Newland is working through design and permitting processes for a “commercial destination to anchor Sterling on the Lake’s front door.”

“We expect to select a preferred developer partner … that shares a vision for what Sterling on the Lake and the surrounding community need and deserve.”

Landers also said Newland has had “great success in communities across the country with creating a vision for exciting experiential commercial destinations, including a variety of offerings such as food and beverage, soft goods, services and entertainment.”

Meanwhile, trees and brush are being removed along Spout Springs Road between Hog Mountain Road and Union Circle, as the contractor, G.P.’s Enterprises of Auburn, gears up to widen the road from two to four lanes.

The $31 million project will span 3.6 miles, also featuring a 20-foot raised median and sidewalks. It’s set for completion in two years.

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